VenireIQ™ - Jury analytics and voir dire intelligence

Decision intelligence for voir dire and jury selection.

VenireIQ is the flagship legal module inside the IntelligenceIQ Suite. It helps trial teams turn questionnaires and live voir dire into clear, structured insight. It organizes juror information, highlights risk, and supports strike decisions so counsel can act with more confidence and less guesswork. The Juror Insight Framework (JIF™) keeps the attorney in control while making the calls easier to explain and repeat.

Part of the IntelligenceIQ Suite built and operated by Mavrick Labs AI.

Flagship IntelligenceIQ Suite module
Built by Mavrick Labs AI
For trial teams and jury consultants
Attorney controlled
Private and courtroom ready

The voir dire problem

Voir dire is chaotic on purpose.

Dozens of questionnaires. Conflicting answers. Limited time at the bench. Instinct helps, but it is hard to track patterns in bias, influence risk, hardship, and reliability in real time without a system that keeps everything in one place.

VenireIQ is built for trial lawyers, jury consultants, litigation support teams, and in house counsel who need a clearer way to manage juror data and explain strike choices, not just feel them.

Trial team using VenireIQ analytics in a courtroom setting

How VenireIQ compares

Compared to current jury analytics tools

Several established platforms already help trial teams with juror background data, panel management, or digital note taking. Examples include Jury Analyst, JuryStar, JuryDat, JurorSearch, and JuryZoom. These tools support important parts of the process. VenireIQ focuses on something different. It provides real time behavioral intelligence and attorney guided decision support at the moment voir dire decisions are made.

Instead of acting as a background report or simple app, VenireIQ reads how jurors speak, react, and shift under questioning, then turns those signals into scores, posture calls, and follow up prompts that the attorney can see, adjust, and explain.

Jury analytics tools
VenireIQ
Jury Analyst, JuryDat, JurorSearch
Focus on background research, demographics, and profile level insight delivered as reports or dashboards.
Focus on how jurors think, speak, and react in the courtroom, with live behavioral scoring and posture calls that update as voir dire unfolds.
JuryStar, JuryZoom
Digitize note taking or virtual voir dire, keeping the team organized while answers are recorded.
Acts as the interpretation engine behind those moments, turning what is said into bias, influence, and reliability scores instead of only storing notes.
Most tools in the market
Emphasize storage, search, and basic organization of juror information.
Emphasizes the Juror Insight Framework, which combines behavioral psychology, language patterns, and attorney calibrated scoring to support keep, strike, and follow up decisions in real time.
Result
Helpful structure and data, but the attorney still has to manually connect patterns, risk, and influence across the panel.
A single board that shows which jurors present risk and why, with traceable basis for each recommendation that can be explained to co counsel, clients, and the record.

Compared to traditional jury consultants

Traditional consultants
VenireIQ
Outsource analysis.
Your team stays in command.
Days to receive insight.
Insight ready when you need to make the call.
Opaque judgment.
Every call has a visible basis.
Billable hours.
Predictable software license.
Consultant owns output.
Attorney controlled and erasable.

Built for where voir dire is going

Each of these platforms and consultants delivers real value and has advanced the practice of jury selection. VenireIQ is designed to sit on top of that progress and extend it. As the legal edition of the broader IntelligenceIQ Suite decision engine architecture from Mavrick Labs AI, it brings the same kind of rigor used in other high consequence domains into voir dire, combining behavioral analysis, structured scoring, and AI supported pattern recognition in a private, attorney controlled system.

This lets VenireIQ do more than any single category of competitor and positions firms for the next era of voir dire. In short, VenireIQ is an intelligence layer for voir dire, not just another app. The same architecture supports parallel engines for board decisions, procurement evaluation, contractor selection, and risk prioritization, but VenireIQ is tuned specifically for jury work so every improvement stays focused on what happens in the courtroom.

Wide courtroom scene with digital overlays for VenireIQ comparison

Introducing the Juror Insight Framework (JIF)

The core of VenireIQ is a structured way to read human behavior that strengthens attorney judgment instead of replacing it. Within the Mavrick Labs AI decision engine architecture and the IntelligenceIQ Suite, JIF is the layer tuned for juror behavior. It gives you a repeatable method to interpret what each juror says, how they react, and how likely they are to influence the panel.

JIF overview brochure and tablet on a table

How JIF works

JIF turns observations into decision support. It reads four layers of human behavior to form a live juror profile. It clarifies what each juror believes by default, how prior experience shapes reactions, and how they are likely to evaluate testimony and group pressure.

JIF layers infographic for attitude, bias, communication style, and decision pattern tendencies

JIF in practice

JIF organizes messy voir dire into a repeatable, attorney controlled model that yields traceable calls in the moment and clean records after. The result is a strike board that reflects what the jurors actually said and how they behaved, not just what the team remembers.

Pillar 01

Signal fidelity

Source text stays in front. Every tag or score links back to the juror own words.

Pillar 02

Human in the loop

Attorneys set thresholds, approve follow ups, and own the final posture call.

Pillar 03

Traceable rationale

Each output captures basis and excerpt so decisions are explainable, portable, and reviewable.

Pillar 04

Courtroom outputs

Strike board, cause tracker, and exportable summaries matched to local practice.

Behavior layers JIF reads

1) Stated beliefs

  • Direct answers in questionnaires and live responses.
  • Polarity, strength, and consistency across prompts.

2) Behavioral markers

  • Hesitation, hedging, intensifiers, and absolutes.
  • Shifts when questions are reframed.

3) Social and role context

  • Work patterns, responsibilities, and exposure that shape perspective.
  • Proximity to parties or issues flagged for follow up.

4) Decision tendencies

  • Risk tolerance, deference to authority, and confidence in judgments.
  • Group pressure sensitivity indicators.

JIF scoring axes

Axis A

Bias orientation

Direction and magnitude relevant to the matter.

Axis B

Influence risk

Likelihood to steer or anchor peers during deliberations.

Axis C

Exposure and hardship

Practical conflicts, hardship, and topic over exposure.

Axis D

Reliability

Consistency, clarity, and confidence in responses.

What you see on screen

Follow up generator

Neutral follow ups tied to the specific excerpt that triggered the flag, so you know exactly why you are asking the question.

Strike posture engine

Cause, peremptory, or hold suggestions with editable basis and citations, built to match how you actually argue the call.

Live board

Ranks by attorney set weights with a clear view of high risk, neutral, and favorable jurors. Every change logs who made the change and why.

Without JIF
With JIF
Notes scattered across forms.
Single view with source linked flags.
Intuition only.
Judgment plus transparent scoring axes.
Hard to explain calls later.
Exports with basis, excerpts, and timestamps.

What VenireIQ gives trial teams

Profiles

Structured juror profiles

Questionnaires, live answers, and team notes pulled into a single structured view of each juror, with key factors surfaced instead of buried in paper.

Follow ups

Targeted follow ups

Prompts that are tied to specific answers, designed to reveal influence risk, hardship, and persuasion pressure without leading the juror.

Boards

Live strike board

A working board that tracks posture, risk level, and notes in real time, so the team arrives at strikes with a shared, defensible view.

Two modes. Same advantage.

With questionnaire

Upload responses and VenireIQ structures insights into flags, follow ups, and initial postures before you walk into the courtroom.

Live voir dire mode

Capture statements and track shifts in real time so the board reflects what was just said, not what someone remembers later.

Attorneys in court using VenireIQ during live voir dire

Workflows and outputs

Juror tables

Sortable and filterable views for quick posture checks. Clear exports for the court, the record, and the team.

Flagged items

Highlights for issues, bias, and conflicts with links back to the exact language that created the flag.

Strike posture

Cause, peremptory, or hold. Rationale entries keep the record clean. Templates can be aligned to local practice and firm preference.

Cause tracker

Track challenges with snapshots of basis. Export summaries for inclusion in the record and internal review.

Security and deployment

Private or on prem

Deploy privately or on approved infrastructure. Narrow access by matter, role, and device posture so only the right people see the right cases.

Data posture

Clean intake, logging, and retention controls. Your data stays where you place it and under your governance.

Model control

Use private endpoints or your approved providers. Evaluation harness and guardrails stay in place from the first pilot.

Review and audit

Traceable outputs and rationale notes. Simple audit views for partners, internal review, or later training value.

Engagement models

Pilot

Narrow scope

Begin with a real matter and a defined panel. Simple outcome metrics and feedback. Expand based on measured value.

Firm deployment

Role aligned

Access by role and matter. Templates for outputs and records. Training and runbooks included for trial teams and support staff.

Private or on prem

Controlled endpoints

Security, logging, and review process in place. Integrations with your internal tools by approval.

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About our development approach

VenireIQ is the flagship legal module of the IntelligenceIQ Suite within Mavrick Labs AI. It is purpose built by practitioners, human behavior analyst, and trial support strategist so the system matches how real jury work is done.

VenireIQ was co developed with Dawn Archer, drawing on 26 years of behavioral evaluation, decision support analysis, and leadership within major United States financial institutions. Her experience shaping judgment, communication patterns, and high stakes decision environments helped define the structure of the Juror Insight Framework. She now contributes to strategic model refinement, user empathy, and quality assurance, ensuring VenireIQ remains practical, human centered, and attorney controlled.

HOW IT WORKS

Dawn Archer

Human Behavior & Insight Strategy Advisor, Mavrick Group LLC Supporting VenireIQ™

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JIF™, Juror Insight Framework™, and VenireIQ™ are proprietary systems of Mavrick Group LLC.

Specific scoring, weighting, and operational processes are confidential and not publicly disclosed. Attorneys maintain full control over final judgments and decisions.

VenireIQ™ © 2025 David M. Archer Jr. / Mavrick Group LLC | All Rights Reserved
info@mavrickgroup.com |
https://www.mavrickgroup.com/mavrick-labs-ai/venireiq.